We all have dreams we’re chasing. And more often than not, working toward them starts the same way: by sitting down with a laptop. Every day, we open countless tabs, switch between tools, track habits, and chase efficiency: all to be more productive, more focused, and get a little closer to our goals. But what if we could increase that focus and, at the same tim,e impact the world?
That’s the idea behind Elliot for Water. Elliot for Water is a browser extension that turns your new tab into a calm and organised productivity dashboard where you can focus on your goals and plan your day. It’s simple, quiet, and built to help you work with intention. And this is where the impact begins too, because 20% of all the revenue we generate goes to fund clean water projects around the world.
How Does My Focus Become Water?
The goal behind Elliot for Water has always been to create something useful, sustainable, and good for the people using it, and for the world around them. That’s why it was built on a simple, transparent model.
Within the dashboard, there’s a small, non-intrusive sponsor widget: a space where purpose-driven brands can share their message. These partnerships generate revenue, and a share of that revenue goes directly to fund clean water projects with our NGO partners around the world. It’s a small detail with a big difference.
Instead of depending on donations or one-time campaigns, Elliot for Water creates ongoing support, built naturally into something people already use every day. In this way, staying productive also means being part of a quiet, consistent system of impact.
What’s Coming Next
The free version of Elliot for Water is just the beginning. It’s the foundation, a space to stay focused and do good at the same time. But as more people and companies join, new possibilities open up. We’re now building two new versions of the platform: Elliot for Water Pro and Elliot for Water for Business.
The Pro version will be designed for individuals who want more control and customisation in their workspace. It will include new integrations with tools like Trello or Google Calendar, along with options to personalise the dashboard.
➡️ If you’d like to be among the first to try it, you can join the waitlist here: 👉 Join the Pro Waitlist
The Business version will bring the same philosophy to teams. Companies will be able to use Elliot for Water as part of their daily workflow while also tracking the collective impact of their employees. Each team will have access to a fully customised dashboard as well as their own impact report system: a simple, visual way to see how everyday focus contributes to clean water projects worldwide.
➡️ If your company would like to explore this early, we’re running a free pilot program:
👉 Join the B2B Pilot Program
For Individuals and for Teams: Join the Movement
Elliot for Water was never meant to be just a tool. It’s a mindset, a way of seeing technology not as a distraction, but as a force for good. For individuals, it’s about starting the day with focus and calm. For teams, it’s about embedding impact into their everyday workflow.
Our mission is to build a community that works with intention, creates with purpose, reaches their dreams and has an impact on the world! Add Elliot for Water to your browser and be part of a new way of working: one where focus creates impact, and productivity becomes purpose.